British Summer Fruits commissioned berry-branded taxis

LONDON - British Summer Fruits has commissioned taxi-advertising specialists Ubiquitous to promote Britain's berry season, which officially began yesterday (Monday), to provide ten branded berry taxis for London.

The company will be handing out thousands of free punnets of strawberries and raspberries from the taxis today (Tuesday).

Consumers will also have the chance to win a month's supply of berries by sending a picture of themselves in one of the Ubiquitous berry taxis to www.superberries.co.uk

The berry taxi fleet will be in service for the duration of the British berry season, from June to September.

Strawberry and raspberry branded taxis will be out giving fruit to members of the public at Victoria, Paddington and Charing Cross stations and Oxford Street all day today (Tuesday June 5).

Media Week 04-Jun-07