BT And JCDecaux design new BT Payphone

JCDecaux, the leading outdoor advertising company has teamed up with BT to design a new payphone that combines a public pay phone with 6-sheet advertisements.

The new design has a payphone on one side and back illuminated 6 sheet advertisements on the other.

Caroline Sheridan, Director, BT Payphones, said: “This innovative design offers..

...customers the benefit of continued access to a public payphone, whilst the 6 sheet advertising builds on our success in the outdoor advertising market, and will generate new revenue for the payphones business in the years to come.”

Jeremy Male, CEO UK & Northern Europe, JCDecaux said, “This is an important development in our partnership with BT with exciting implications for our UK business. It is the first step towards building a new national 6-sheet network for JCDecaux. We are delighted with the quality of the locations and look forward to expanding the footprint of our 6-sheet portfolio."

The first 10 kiosks will be installed in Richmond and Ealing today.