Tuesday 17 June 2008

Clear Channel prepares for Wimbledon


by Deven Pamben Media Week 13-Jun-08, 11:00

LONDON - Clear Channel is gearing up for this year's Wimbledon Championships with the creation of bespoke multi-format ad campaigns.

Clear Channel's has identified six-sheets, 48-sheets and a mega six-sheet within one mile of the grounds, in west London, to help advertisers with proximity targeting.
Clear Channel's Taxi Media division is also offering livery, superside and tip-seat campaigns in the build-up to and during the tournament.


More than 450,000 people are expected to attend the tournament, which is sponsored by advertisers such as Evian, HSBC, IBM, Nescafe, Robinsons, Slazenger and Blossom Hill.


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